What's the value in bringing people the news first, if the very next second it can be found everywhere? To stay relevant, Het Laatste Nieuws needed to make itself different. And thanks to a cultural insight, we found a very grateful and very gratifying target group.
I want this too
Find out what Disruption can do for your business
Culturally relevant (social) content
Our competition is everything in culture. So, what’s happening today? In the real and/or digital world? Brands that are 100% in sync with modern culture get a head start in the relentless battle for attention.