Gamers love a challenge, right? But what about putting your head in a cage of tarantulas? Not in the virtual world, but in hairy scary reality. Without mentioning the pythons. The incentive? A limited edition of Uncharted 4. The result was wildly entertaining.
I want this too
Find out what Disruption can do for your business
Move from storytelling to storydoing
Good companies are storytellers, great companies are storydoers. Storydoing builds instant involvement and unquestioned credibility , resulting in increased word of mouth and amplification on social media.