Santa has his army of elves. In Belgium however, Saint Nicholas has 30 human employees at bpost to answer kids’ letters. Because, ever since bpost dressed its mail boxes with a beard and a mitre, children rush to drop their wish lists in the mail.
I want this too
Want to adopt Disruption® as an unbeatable tool for your business too?
Culturally relevant (social) content
Our competition is everything in culture. So, what’s happening today? In the real and/or digital world? Brands that are 100% in sync with modern culture get a head start in the relentless battle for attention.
This website uses cookies and similar technologies. Essential cookies are necessary for the proper functioning. Other cookies are used for performance or analytical purposes. Read all about them in our Cookie Notice.