On a fine day in 2014, you could have bumped into strangely dressed figures in the streets of 20 Belgian and Dutch cities. Not a carnival, just a birthday party. With a bunch of 5,000 maniacs chasing one of the 235 hidden PS4s.
I want this too
Find out what Disruption can do for your business
Move from storytelling to storydoing
Good companies are storytellers, great companies are storydoers. Storydoing builds instant involvement and unquestioned credibility , resulting in increased word of mouth and amplification on social media.